Optiman AI
🔎 Free AI check

You cannot answer the phone with both hands under a sink. They ring the next name.

Urgent work goes to whoever picks up. We answer the calls you miss, take the address and the fault and text it to you — and first we show you, free, whether an assistant names you at all when somebody asks who to ring.

Your market is one sentence long, and it is urgent

Almost nobody shops around for an emergency. They ask, they get two or three names, and they ring them in order until somebody answers. First to pick up usually wins the job outright. The sentences that produce those names: "Emergency plumber near me, open now" "Who can come out today in [town] for a leak?" "I need an electrician for a fuse board in [town] — who is NICEIC registered?" "How much does it cost to fix a boiler in [town]?" "Who does landlord gas safety certificates near me?" Two things decide whether you get that job: whether you are one of the names, and whether you answer when they ring it.

Why an assistant leaves a good tradesperson out

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No hours, so "open now" cannot include you

If your site does not say when you work — and whether you take out-of-hours calls — the assistant cannot put you in an answer to a question about right now.

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Registrations shown as badges, not words

Gas Safe, NICEIC, NAPIT, Part P: exactly the facts an assistant will repeat, and invisible when they exist only as logos in a footer image.

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A list of towns and nothing else

Twenty town names stacked at the bottom of a page is a pattern machines have learnt to ignore. One honest sentence about your radius beats it.

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The number is a picture

A phone number inside a header image cannot be read, cannot be dialled and cannot be quoted back to the person asking.

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No call-out figure at all

"£80 call-out including the first hour" is a fact an assistant can use. "Competitive rates" is not.

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Reviews that live in one place only

Assistants cross-check. Work that is praised on Google, Checkatrade and a Facebook page reads as real; work praised only on your own site reads as marketing.

The two halves of the same problem

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Being named in the first place

If an assistant does not know you exist, the phone was never going to ring. We measure that, free, and tell you what is missing.

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Picking up when it does ring

This is the trade the AI receptionist was built for. It answers while you are working, reads the number back to make sure it has it right, takes the address and the fault, tells them honestly when you can get there, and texts you the summary before you have washed your hands.

What are the missed ones costing you?

Your call-out value, your week, your numbers.

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a year, walking to somebody else

Eight missed calls a week is a conservative figure for one person working on the tools. Put your own in — the point is that you can check it, not that we said it.

What this is not

It is not a promise of first place. Assistants do not rank and do not sell positions. And the receptionist does not pretend to be you. It says it is an AI on every call, and "can I speak to a person" always works — a real transfer, or a message and a callback promise. It never sends anybody back round the loop. If the free check shows you are already being named, we will tell you so.

Questions plumbers and electricians ask us

Why does an AI assistant not name my plumbing or electrical business?

Usually one of five things: no opening hours on the site so "open now" cannot include you, Gas Safe or NICEIC registration shown as a logo rather than as text, a stacked list of twenty town names instead of an honest radius, a phone number that is part of an image, and no call-out figure anywhere.

Can an AI receptionist answer emergency call-outs?

It answers, takes the address and the fault, reads the number back to confirm it, tells them honestly when you can get there, and texts you the summary. Anything that sounds urgent or dangerous is handed to a person.

Does it work while I am on a job?

That is the whole point of it. Urgent work goes to whoever picks up, and you cannot pick up with both hands under a sink.

Do I need to change anything on my phone?

Three options. Four short codes dialled from your own phone in about two minutes; your VoIP provider’s portal, which we do for you; or a new number you publish, which changes nothing on your existing line at all.

Want the calls answered as well?

How done-for-you works

Get the free check

Tell us your business name, your town and what you do. We put the question your customers actually ask to ChatGPT, Perplexity, Gemini and Claude, send you what each one said word for word, and tell you what it would take to change it.

Free, no account needed, no obligation. We ask the four assistants the question a plumbers & electricians customer would type and send you their answers verbatim.